Project Overview

CARES Program Course

Organization: Mothers Helping Mothers
Location: Sarasota, Florida
Project Type: Interactive eLearning Course
Duration: 25 Minutes
Deliverable:

1. "The Game of Success" - A gamified eLearning course for the CARES program

2. Job Aid for CARES Coaches

3. ILT Slide deck and guides on "Fostering Language Development"

1. The Challenge

Context: Mothers Helping Mothers (MHM) needed to scale their CARES program to support a rapidly growing and linguistically diverse community.
The Problem: Training was bottlenecked by a lack of accessible, bilingual resources, limiting the number of volunteers who could be effectively onboarded and preventing the program from reaching non-English speaking families.
Goal: To create a scalable, dual-language training solution that would increase program enrollment and volunteer efficiency.

2. The Analysis

Methodology: Utilizing the ADDIE framework, I conducted a needs assessment that identified a significant gap in performance support for volunteer coaches.
The Learner: The target audience consisted of busy volunteers requiring flexible, "just-in-time" training that could be accessed remotely.
Strategy: I applied Merrill’s Principles of Instruction by centering the course around real-world volunteer scenarios, ensuring the training was task-centered rather than just information-heavy.

3. The Solution

Development: Built a bilingual eLearning course using Articulate Storyline 360 and Adobe Creative Cloud to ensure high-quality multimedia engagement.
Performance Support: Developed a custom digital job aid to provide volunteers with a quick-reference guide during live coaching sessions, reducing cognitive load.
Technical Implementation: Managed the full lifecycle of the project, from planning the Instructor-Led Training (ILT) components—including facilitator and participant guides—to publishing the final assets on the LMS.

4. The Results

Enrollment: Projected to successfully increased enrollment in the MHM CARES program by 20% within the first 6months.
Reach: Doubling the program's reach by launching the first bilingual version of the curriculum.
Evaluation: Implementing a Level 1 & 2 evaluation strategy using MS Forms to capture learner feedback and assess knowledge retention immediately upon course completion.

*See the results below in the evaluation portion of the case study*

Utilization of the ADDIE Process

Analysis

Learner Persona -

The learning persona was developed with feedback from the project SMEs based on historical data. I utilized this persona to ensure all elements of the course were client-focused and relevant.

Tools: Canva, Adobe Stock, Claude

Design

Style Guide

This style guide used the agency's pre-developed colors, fonts, and logo to ensure the course stayed within their established brand.

Storyboard MHM CARES Program compressed.pptx

Storyboard

This storyboard was the jump-off point for developing the eLearning course. Helping the team's vision go from the abstract to reality.

Development

Prototype

I created a two-scene prototype for the SME team to review and provide feedback on the course before completing the full course. Several changes were made, including the addition of content on the financial literacy piece of the CARES program that was originally left out of the course by the SMEs.

Tool Selection:

Storyline 360 - Primary authoring tool for course development
PowerPoint - ILT Slide Deck
Canva - Job Aid
AI Video Generation (Hedra) - For scalable, professional video content
ElevenLabs - For high-quality voiceover narration
Custom Graphics & Animations (Adobe Creative Cloud) - To create an engaging, cohesive visual experience

Implementation

eLearning Course

The MHM CARES program "Game of Success" is an interactive course that explains what the CARES program is, how it works, and how to enroll. This story-based game culminates in the learner being directed to either enroll in CARES or complete a survey about their interest in the CARES Program, which is then directed to the agency for later follow-up.

Evaluation

The Projected Results:

Increased Enrollment - The agency expects a 20% increase in client enrollment into the CARES program
Data on Clients' Interests - For those not enrolling in the program, the agency will receive data on why and be able to follow up with clients at a later date.

Microsoft Forms Evaluation

The survey at the end of the course was developed in MS Forms. I am also able to easily create high-quality surveys in Survey Monkey, as I used this tool frequently while working with the federal government.

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